There seems to be a lot of misunderstanding about the motivations and priorities of Engineering orgs by other groups within the same companies. How do you internally manage this or 'market' your org?

Leadership, Organization design, Culture, Values - I’ve always found this one of the toughest jobs for software teams is to be internal to an organization that’s primary mission is outside of IT or software.  One idea I have been hearing about recently and I would like to try, but haven’t yet,  is the Gig Portal and gamification process in the Innersource movement. It gives teams with IT needs the opportunity to advertise those needs and have a discussion about how IT can help, while also allowing technical staff to comment on and work on side projects within the organization.  The score board and gamification process comes in the number of tasks that each member of the department has completed, helping to keep motivation up, showing the desire to contribute and benefit the organization and work on technically challenging and creative tasks.  

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I’ve always found this one of the toughest jobs for software teams is to be internal to an organization that’s primary mission is outside of IT or software.  One idea I have been hearing about recently and I would like to try, but haven’t yet,  is the Gig Portal and gamification process in the Innersource movement. It gives teams with IT needs the opportunity to advertise those needs and have a discussion about how IT can help, while also allowing technical staff to comment on and work on side projects within the organization.  The score board and gamification process comes in the number of tasks that each member of the department has completed, helping to keep motivation up, showing the desire to contribute and benefit the organization and work on technically challenging and creative tasks.